Winning Headlines; advanced press release writing

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The course shows writers how to convert announcements into releases with self-evident news value. Drawing heavily on main-stream journalistic skills, both analytical and presentational, it covers press release strategy, news angles, language, context and delivery

Delivery:
  • Online
Category:

Further Details

Designed by former Financial Times journalists and the writing skills trainer for the Institute of Public Relations, this web-enabled course delivers 24 hours of training at your desk-top. For more details, including a course outline and samples, or to register, please see http://www.cayssials.com/e_learning/elearnhome.html , or email info@cayssials.com .

Guide Price: £225