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Key Account Management

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Training course summary

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In this powerful, structured 1-day Sales-Elite program delegates can learn about the following important aspects of key account management:  Planning the sales process  Monitoring customer activity  Customer mapping (personnel / responsibilities / activities / percentage of spend / opportunities, etc)  Project management  Using deadlines effectively  Managing a team  Adding value – selling the difference  Product matrix’s – account penetration  Relationship building This 1-day Sales-Elite program is ideal for salespeople responsible for managing large ‘key’ customers. Focusing on the importance of understanding our customers and their business, project management and the importance of deadlines in achieving objectives we share techniques, disciples, skills, tools and tips practiced by successful ‘key-account’ salespeople. We also look at how to manage a team, consultative selling, adding value and product matrix’s to ensure maximum product penetration.

Regions:
  • North West England
  • All Areas
Delivery:
  • In House
  • Public
Category:
Difficulty:
  • Intermediate

Further Details

The Sales-Elite© delegate rate includes a full manual containing all handouts from the program including worksheets and tools discussed. Similarly all delegates will receive a certificate of attendance. Refreshments and lunch are also included in the delegate rate. Follow ups are available to support the delegates 'in the field' and help them get the best from the skills, tools, tips, disciplines and techniques discussed post program.

Guide price

£295.00 net

 

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