Mastering Google Adwords

What topics are covered by the course?

OVERVIEW OF THE GOOGLE ADWORDS
PAY-PER-CLICK ADVERTISING TECHNIQUES
DEFINING YOUR BUSINESS GOALS
STEPPING INTO GOOGLE ADWORDS
KEYWORDS RESEARCHING TECHNIQUES
1. HOW TO CREATE YOUR FIRST CAMPAIGN?
2. HOW TO CREATE YOUR FIRST ADVERTISEMENTS?
3. HOW TO MONITOR YOUR ADVERTISEMENT?
4. ADVANCED ADVERTISING TECHNIQUES
5. UNDERSTANDING KEY OPTIMISATION STRATEGIES
6. FUNDAMENTALS OF GOOGLE ADWORDS

Who should attend?

Web marketing and communications managers.
Those looking to move into the digital marketing arena

What will I be able to do on completion?

You will acquire skills listed under the curriculum

How will I be assessed?

At the end of the course, learners will take an online multiple choice question assessment test. The online test is marked straight away, so you will know immediately if you have passed the course.

This online training course is comprehensive and is designed to cover the key topics listed under the curriculum.

Career Path:

1. Web Marketing Officer
2. Digital Communications Officer
3. PPC (Pay-Per-Click) Executive

Guide Price: 24

Delivery: Online
Category: Google Adwords »
Duration: 365
Qualification: Certificate in Mastering Google Adwords

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