| |
- In House
- Public
- Computer Based
|
|
|
Further Details
Course Outline
Session 1
Accessing Google Adwords
Enabling & disabling user access
The My Client Centre
Session 2
Understanding Account, Campaign & Adgroup structure
Using Dynamic Keyword Insertion
Using keyword based landing pages
Using ad based landing pages
Detailed keyword research techniques
Session 3
Creating compelling ad copy
A/B testing ad copy
The Google Adwords Quality Score
Session 4
Integrating Google Analytics into Google Adwords
Understanding Auto-tagging
The Adwords Editor
Other Courses of Interest
Other courses you may find of interest include:
Google Adwords Bootcamp
Paid Search and Analytics Bootcamp
Guide price
£450 |
