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Sales Trainiing - Selling Value in a Competitive Marketplace

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Training course summary

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This course will provide attendees with the skills, techniques and knowledge to sell value-based propositions and solutions professionally and effectively. This will help minimise discounting to win and retain business and have the edge over the competition. All course attendees will benefit from our tele-conference support service and message board to gain continued support through the sharing of best practice and ideas with the course trainer and other attendees from our Selling for Success training courses. Key learnings: Deploy best practice methods for profesional sales & account management. Create & identify client needs to uncover opportunities. Learn effective questioning & listening skills to gain information. Understand & develop strong interpersonal skills to build rapport. Assess the different behavioural styles & learn how to deal with them. Build & present a value-based proposition with high impact ROI modelling. Identify your USPs for each client & differentiation from your competition. Develop a game plan to gain stakeholder buy-in at all levels. Handle objections & negotiate successfully. Identify customer pain & use this to create compelling reasons for action. Utilise SWOT & PESTLE analysis to identify opportunity & plan approach. Provide compelling reasons why a customer should give you their business.
Regions:
  • North West England
  • All Areas
Delivery:
  • In House
  • Public
Category:
Difficulty:
  • Introductory

Further Details

Want to minimise the discount you give to win business & increase your profit margins? Want to professionally sell & increase profit margin from the contracts you win? Want to sell on Value & not price to increase your profit margins? How much profit do you lose by heavily discounting? Do you want your sales team to be trained by an award winning & highly successful blue chip company National Sales Performer and qualified sales trainer with over 17 years experience? This course focuses on how to identify & create business needs and demonstrate strong value and return on investment for your clients to minimise discounting & increase your profit margins. For further details on this & other courses we run visit www.solutions2success.co.uk, refer to the offers & course pages from the home tab or call 0870 055 0777. Consider the additional profit you could gain if you could reduce the amount you offer as discount to clients? If you could gain 3 times the cost of this course in extra profit then you have realised a very good return on investment. This course focuses on how to identify & create business needs and demonstrate strong value and return on investment for your clients to minimise discounting & increase your profit margins. For further details on this & other courses we run visit www.solutions2success.co.uk, refer to the offers & course pages from the home tab or call 0870 055 0777. Debbie Sweeney has been a top 10% National Sales performer for over 15 years working for blue chip clients selling to SME. Public Sector & Corporate Clients. As a qualified trainer Debbie will train attendees on how to sell on value & not price to secure contracts to help you increase profit gained from customers. Visit our website www.solutions2success.co.uk or call freephone 0800 027 8858 for further details or advice.For some great sales & marketing articles to help you & you organisation feel free to visit our blog at http;/www.solutions2success.squarespace

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