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HANDLING CUSTOMER COMPLAINTS

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Training course summary

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Handling customer complaints can be difficult, but successful organisations rely on satisfied customers. Customers are increasingly demanding the best, fastest and most convenient. If a customer feels their complaints and objections are not being heard and dealt with effectively they will take their custom elsewhere. Being able to listen and respond to a customer’s complaint in a positive manner will be an important step in creating long-term customer loyalty. This practical and interactive course helps you to develop the range of professional interpersonal and communication skills required to deal with complaints with confidence. Practical examples, role-plays, self-appraisals and discussion forums are used to enable you to develop the skills to ‘think on your feet’ and leave the customer reassured.

Regions:
  • All Areas
Delivery:
  • In House
  • Public
Category:
Difficulty:
  • Basic

Further Details

COURSE OBJECTIVES

Gather information, even in a tense situation, in order to deal with the real problem.
Defuse customer anger and build rapport.
Communicate with confidence and assurance.
Maintain professionalism under pressure.
Create customer satisfaction.
Provide a solution.
Monitor and analyse complaint levels and identify remedial action.

COURSE DESIGNED FOR

Front line staff who are in daily contact with customers either face-to-face or over the telephone.

COURSE CONTENT

The Complaint - How to Control It ~

The damage complaints can do to your organisation
Making sure the complaint does not escalate
Accepting customer feedback graciously
Re-building the customer relationship
The various techniques required to handle written, telephone and face-to-face complaints

Communication that Works ~

Developing the right attitude - feeling good, thinking positively
How to sound confident, caring and helpful - building rapport
Active listening
Gathering the information
Checking understanding
Successful telephone techniques - the do’s and don’ts

Remaining Calm - Not Over-reacting ~

Recognising how serious is the customer’s concern
Defusing a difficult situation
Empathise with the complaint - don’t join in the criticism
Gaining the customer’s respect
Identifying common ground

Creating Satisfaction from Dissatisfaction ~

Ensuring the customer feels listened to
Let the customer know what can/will be done about their complaint
Taking responsibility for the successful outcome
Getting across your point of view - re-building commitment
Monitoring complaint levels versus performance standards
Identifying processes to deal with the most common objections
Influencing the organisation - collectively looking to avoid future problems

Personal Development ~

Creating an action plan

Guide price

£395 1st delegate (£195 for all others from the same organisation)

 

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