Further Details
Course Syllabus:
Unit 1: Introduction to E-Business - Section 1: Historical development of the Internet and e-business, Section 2: Defining e-business, Section 3: e-business versus traditional business models, Section 4: Drivers for change, Section 5: Looking to the future.
Unit 2: E-business - Applications, Models and Technologies - Section 1: E-business applications, Section 2: Introduction to e-markets, Section 3: Main technologies, Section 4: Inter- and intra-organisational information systems.
Unit 3: E-Business and the Consumer - Section 1: Consumer-based models in e-business, Section 2: On-line consumer demographics, Section 3: Market research on-line, Section 4: Internet promotional strategies.
Unit 4: Impact of E-Business on Business Processes - Section 1: Effect of e-business on business processes, Section 2: Logistics and JIT delivery issues,
Section 3: E-business and procurement.
Unit 5: E-business in the Service Sector - Section 1: Internet service delivery, Section 2: E-business in the service sector, Section 3: Regulating the service sector on-line.
Unit 6: Legal, Fiscal and Ethical Issues of E-Business - Section 1: Legal considerations, Section 2: Financial considerations, Section 3: Ethical issues, Section 4: Privacy, security and trust.
Payment plans are available on request.
Guide price
£235.00 |