Further Details
Course Syllabus:
Module A: Planning to succeed
* Personal profiling & self-assessment
* Evaluating your business idea
* Writing a business plan
* Business structures
* Basic accounting requirements.
Module B: Market Research
* Types of Research
* Survey methods
* Questionnaires
* Secondary research
* Market research analysis.
Module C: Effective Marketing
* The marketing cycle
* Marketing plans
* The cost per sale formula
* Target customers
* Business generation
* The Marketing mix
* Product life cycles.
Module D: Finance
* Financial planning & control
* A personal survival budget
* Start up budget
* The meaning of profit
* Direct an fixed costs
* Break even analysis
* Costing & pricing
* Sales forecasting and adjustments
* Cash flow forecasting
* Profit & loss forecasting
* Capital requirements.
Payment plans are available on request.
Guide price
£235.00; inc ASET registration and tutorial support |
