Brand Development - Hitting the 7Ps
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Growing your Business & Profits by maximising the 7 Ps to greater sustainable business success.
Learn the essential strategies and tips to grow your business and optimise your profits by clearly understanding your customers needs and maximising your marketing and sales with new and existing audiences.
You will learn how to:
• Understand how to conduct ‘needs-based’ customer research
• Apply customer insights to creation of new products and services
• Create and communicate customer benefits effectively
• Attract and win new business
• Optimize value from existing customers
• Develop & maximise marketing reach & spend
• Maximise the sales channel support & promotion you receive.
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This course can be tailored to include specific modules and exercises based on client case studies and brands.
