Advanced Sales & Marketing for Senior Managers

This one day workshop is specifically for those who hold a senior manager / director role who seek real-world knowledge about how to drive their sales and marketing, as well as themselves to the next level, by taking the world's best practice and applying it directly within their own organisation.

This workshop is designed specifically to give participants practical, ready-to-use skills that will greatly enhance their sales and marketing potential.

Programme Content:

Creating a Marketing Strategy
Motivations for Buying
Selling against Competitors
Sales Strategies
Advanced Persuasive Communication Skills
Handling the Sales Meeting
Analysis of the Buyer Roles
Dealing with Different Buyer Needs
Effective Sales Presentations
Structuring the Sales Proposal
Strategies for Dealing with Objections
Decision Signals
Gaining Client Commitment
Positive Behavioural Techniques

*This advanced sales and marketing for senior managers course can be tailored to your precise needs at no extra cost and delivered on a one to one basis through executive coaching.

Delivery:	In house
Category:	Senior Management