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Directing Key Accounts

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Training course summary

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This interactive workshop will enable you to dramatically improve your management and retention of key accounts, and through this, secure future revenue flows.

Regions:
  • All Areas
Delivery:
  • In House
Category:
Difficulty:
  • Intermediate

Further Details

Find out how this workshop can help you retain your key clients forever!

- Benefit from the innovative techniques used by world class companies to manage their key accounts
- Learn how to protect key clients from competitor attack
- Transform client relationships into strategic partnerships
- Ensure your company is the supplier of choice

Programme at a Glance
- The account director’s decision model
- Categorising clients through market share and life cycle analysis
- Account profiling: business and people – because Knowledge is Power!
- Know your enemy: competitor assessment and containment
- Understanding and thinking like a client/buyer
- The “How To” of multi-level contact and networking
- Account review and development:The power of client partnerships

Guide price

£1785 per day (max 10 people)

 

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