Marketing Level 1 Certificate
Effective marketing course: This home learning course in Effective Marketing is an essential course for any student who runs or is considering running a business. An ideal introduction to this fast paced industry where rewards can be fantastic. Through distance learning you can adapt the study around your lifestyle no matter how hectic. Enrol online today!
No matter what business you are in, no matter what product of service you offer, you only make money by getting customers to buy that product or service.
Getting customers and satisfying their needs is what makes a business successful.
Marketing your business should be an integral part of every working day.
Marketing your business when you start up and then leaving it to chance or ‘word of mouth’ is not good enough. Marketing is an ongoing process that is carried on as long as the business exists. ‘Word of mouth’ is often regarded as ‘the best form of advertising’ because it is free and comes with a recommendation. However, it is not under your control and therefore cannot be included in a structured marketing plan. You must not hope that you will succeed as a result of the efforts, or not, of an uninterested third party!
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Further Details
Course syllabus:
The Key to Success
The Marketing Cycle
Marketing Plans
The Cost per Sale Formula
Business Generating Analysis
Target Customers
Market Segmentation
Unique Selling Proposition
The Marketing Mix
The Three M’s of Marketing
Product Life Cycle
Glossary of Marketing Terms
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