Further Details
The course centers on introducing delegates to techniques aimed at identifying and establishing the Values and Perceptions of the individual or organization you are seeking to sell to, negotiate or work with. Through gaining this fundamental understanding of your ‘customers’ you are more likely to identify the key issues that what will better meet their fundamental needs / core values. Tutor input and delegate lead discussion will give individuals ample opportunity to question, explore and digest best practice. Confidence in using the technique will be gained through practical exercises, which will include constructive feedback from colleagues and tutor.
Content
Managing entry to the ‘customers’ domain
Diagnosis of the ‘customers’ environment / business ethos etc
Introducing your service / product / solution
Contracting how you will do business
Managing your ‘exit’ and next contact
N.B. Precise content can be customised to meet Company / individual requirements.
After this course you will be better able to:
Identify ‘customer’ key values and priorities
Identify business-critical services / products / opportunities
Ensure improved business outcomes
Guide price
£100 per delegate |
