small business marketing
Learn How To Attract New Customers:
Introduction:
Anyone involved in running a small business who needs to sharpen their marketing skills will benefit from attending this short 1 day course, which has been designed to give small business owners a practical insight in to how to successfully promote their products in todays new economic climate.
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Further Details
After attending this course participants will have the ability to:
· Understand how to attract customers on-line.
· How to use and apply the marketing communications mix for maximum impact
· Understand how to profile and position their product offer correctly
· Identify and target new customers
There will be a high level of group participation including practical work and group discussion.
Programme Outline:
· Corporate image Why a good corporate image is key
· Strategy- Developing a winning strategy
· E- Marketing The secrets of how to successfully promote your company on-line
· Niche markets How to operate under the radar of your key competitors
· The Promotional Mix Promote or die, how to use the promotional mix effectively
· Product Offer- How to make your products stand out from the crowd
· Pricing mix Price to win and price for profit
· The 4Cs Company, Circumstances, Customers, Competitors
· Raise your Banner How to become more visible in your market place
This Training Course is taught in classrooms in the following locations:
Birmingham
Information provided is for information purposes only and no guarantees are made with regards to accuracy. It is advised that all details are checked prior to making a booking. Contents © 1999 - 2012. All rights reserved.
