Marketing Using Social Media

Are you a business owner looking for new ways to market your business?
Do you want to know what new tools and techniques your current and potential customers are using to communicate and find products?
Do you want to know how to make the best of these tools and increase sales?
If you have answered yes to one or all of these questions, then this seminar is for you.

Our Marketing Using Social Media seminar is a one day event where we bring a number of industry experts together to introduce you to the tools that are out there today that many businesses are successfully using to market their business.
Communication today has changed with the introduction of social media applications. Not only do people use these applications to communicate with their friends and family, but many people are now using them to get their products and services in front of potential customers.
People are using applications such as Facebook, Twitter and My Space to advertise products and services. Also, other tools such as Google's paid ads are a common tool that people invest time and money into advertise their products.
OK, so Facebook and Twitter are free tools, but there is still an investment in the time you need to get this working as an effective advertising channel. You need to be able to hit the ground running, and this is what we will introduce you to in this session.
You will:

Learn how to set up a Facebook page for your business and get this in front of potential customers
Understand how Facebook paid ads work and how to set these up effectivelly
Learn how to set up a Twitter Account and get connected to your customers
Learn how to Tweet updates to your customers that drive traffic to your site
Be able to use Twitter Tools to make 'Tweeting' easier
Learn how to build a MySpace profile and use this to advertise products and services
Understand how to write an effective Google Ad
Know how to make your website search engine friendly and climb up the Google rankings.
We would like to make this a regular event in our calendar; however, due to the guest speakers this course will be a rare event.
Your investment in this event is £100. This includes training materials, refreshments and lunch.
For the event, you will need to bring with you a Wi-Fi enabled laptop to get the very best from the session.
We will send you detailed joining instructions prior to the session. Included in this will be instructions on how to download some of the tools you will need for the session.